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Content Marketing
Blogs vs Magazine articles
Why Blogs Are More Influential than Magazines In today’s world, digital media is everywhere, and we’re constantly bombarded with information. Unsurprisingly, we’re turning to blogs to learn more about our interests, needs, and wants. An interesting fact that you may not have known is that blogs are 63% more influential in purchase decisions than magazines....
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Marketing Agency
How to Choose the Right Marketing Agency for Your Business As a business owner, you always look for ways to grow your business and increase revenue. One of the most important things you can do is to invest in marketing. However, choosing the right marketing agency for your business can take time and effort. With...
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Marketing is Changing
How Marketing Is Changing and What Business Owners Need to Know Businesses of all sizes need to market their products and services to survive and thrive in today’s competitive market. Over the past few years, marketing has undergone a significant transformation due to the fast-paced evolution of technology and consumer behaviour. The marketing strategies that...
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Why I enjoy having a work-life balance. There are plenty of benefits to working from home. You’re able to create your own schedule, you’re not tied down to one location, and you have much more control over your work-life balance. Why I enjoy having a work-life balance. One of the best things about working from...
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Inbound Marketing
Inbound Marketing, what is it?   Inbound marketing is all about bringing the customers in rather than chasing them and potentially pushing them away.  If you’re like me, I hate being targeted with sales calls, emails and LinkedIn inbound messages.  These instantly make me not want to work with whoever they are; this is why...
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Content Marketing
This month we’re talking about Content Marketing.  Content marketing is a great way to share information in the form of videos, blogs and social media posts while linking back to your website to attract your target audience.  This year our content strategy is to build on the content on our website, which is why we’re...
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